3 Common Challenges of Enterprise Ecommerce Platforms
The fundamental objective of any type of business is growth. In this ecommerce era, many businesses are turning to sell online. While it is a goal for every online business owner to secure an audience, only a few ecommerce businesses transform and decide to move to an enterprise ecommerce platform. Other online business owners lack a solid plan on how to make a move and take the business to the next level once they notice increased traffic and sales. If you experience such troubles, the best solution is to join the large retailers. Before taking this step, you need to have accurate information. You need to choose the right ecommerce platform for your enterprise and in order to do so, you need to know the 3 common challenges today’s enterprise ecommerce platforms face:
1. Cart abandonment:
This is one of the most popular threats to ecommerce stores and online businesses. Visitors are visiting online stores, add their preferred product in the shopping cart, and leave the store without purchasing the product and completing the transaction. Almost 70% of web shoppers abandon their shopping carts. There are a few reasons related to shopping cart abandonment such as high shipping costs, inadequate payment gateways, complexity in the checkout processes, and etc. The modern generation uses online stores for price comparison and window shopping purposes without any plans to purchase the item. All of these aspects lead to shopping cart abandonment. If you want to overcome this challenge, you need an enterprise ecommerce solution that provides your visitors with experience equivalent to one they can expect from a physical store. Shopify Plus, for example, offers abandoned checkout recovery feature. You can email the visitor to come back and finish the transaction.
Mobile commerce is a central part of selling online. Any business whether small or large can’t ignore this fact. The customers are no longer using smart devices for fun. So, your ecommerce website must be fully optimized for mobile devices and 100% responsive. Apart from choosing an enterprise ecommerce platform that offers you highly responsive themes, you need to also consider cross-integration features and functionalities. It means you will have the ability to sell through different sales channels. You will have an opportunity to harness your conversion rates. Again, Shopify Plus is the perfect example of a platform that can achieve everything. In fact a common mistake that most people make is that they don't get informed, the best thing you can do is to read some review about the platforms that are available in the market, we recommend you start by reading this Shopify Plus review and continue informing yourself with other reviews.
The end point of any sale is the product reception by the buyer. In order for you to retain customers in your business, one must offer timely deliveries. The large companies and enterprises handle bulk sales which require planned and well-organized deliveries. Considering the fact that businesses deal with lots of customers who prefer localized deliveries, you need to ensure your shipping and delivery are competent. This can be a real challenge if enterprise ecommerce platforms don’t offer the necessary functionalities.
Choosing an ecommerce platform for your enterprise is an important decision you need to take very seriously. As you sorting through the solutions and options available, you need to pay attention to specific features, flexibility, scalability, security, SEO, and support. Shopify Plus is one of the best enterprise ecommerce platforms powering the world’s most popular and fastest growing businesses. The platform can help you grow your store and evolve properly. If you want to try Shopify Plus visit the official Shopify website now and request pricing! If the price suits your budget, build your store, and enjoy the great features Shopify Plus offers.
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The future expectations for your online store directly rely on its e-commerce software. To experience growth, you need to make sure that your new online shop is functioning well all the times. We all know that online shoppers are the most impatient and the simplest of things can make them turn away. However, with a great platform like Shopify, you will be avoiding various risks